Solvej Biddle is a seasoned entrepreneur, inventor, advisor, and thought leader who has built brands, advised high-growth companies, and spoken internationally. She partnered with Course Co. to turn her deep experience—across leadership, global growth, and brand strategy—into a structured, high-impact online course.

Course Co. handled the heavy lifting: curriculum design, video production, editing, branding, and launch support. The goal was not just to build a course, but to extend Solvej’s influence and authority in her network and industry.

The Challenge

Despite her reputation and accomplishments, Solvej faced common hurdles many experts encounter when launching a course:

• Translating expertise into teachable modules: She had years of insights, but needed a framework students could follow from start to finish.
• Producing premium content at scale: High expectations for production quality meant she needed help managing filming, editing, and design.
• Amplifying reach and credibility: To attract students and partners, the course needed to position her as a go-to authority — not just in her immediate network but beyond it.

Solvej wanted a partner who could deliver beyond the creative — someone who would elevate her brand through the course itself.

The Solution

With Course Co.’s Done-For-You Course Creation package, the collaboration included:

1. Curriculum & Structure Design
   We worked with Solvej to distill her frameworks, experiences, and best practices into a clear, logical course structure — modules, lessons, exercises, and supporting materials.
2. Professional Content Production
   Our team managed video direction, on-site or remote filming, editing, motion graphics, and polish. We also created slide decks, visuals, worksheets, and supplementary materials.
3. Brand Integration & Positioning
   We aligned the course’s look, messaging, and marketing positioning with Solvej’s personal brand and strategic goals, ensuring consistency and authority.
4. Launch & Marketing Support
   We provided guidance on course launch sequencing, student enrollment, promotional assets, and ways to leverage the course for further visibility and partnerships.

Outcomes & Impact

While course launches often take time to mature, early wins and positioning show the value of this partnership. Some of the key results include:

• A professional, fully built course that reflects Solvej’s expertise with high production value and engaging structure.
• Enhanced brand authority, as the course serves as a signature asset in her portfolio, reinforcing her reputation as a strategic advisor and thought leader.
• Increased reach and leverage via media and speaking opportunities, where the course becomes both content and credibility.

Even beyond revenue, the course serves as a multiplier: turning passive knowledge into a growth engine.

Conclusion

Solvej’s journey with Course Co. demonstrates how an expert with deep experience can scale her impact through the right support. Rather than wrestling with the logistics, she could stay in her zone of vision and subject-matter contribution, while Course Co. handled the build, polish, and positioning.

If you’re an expert or leader with knowledge to share — and you want to turn it into a course that builds your influence, brand, and business — that’s exactly what we help people do.

Ready to turn your expertise into a course that scales? Let’s talk.