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Virtual Assist, a growing virtual assistant services company, needed engaging, high-performing ads to drive more traffic and conversions. They partnered with Course Co. to create standout ad creatives that leveraged on-site video production, viral storytelling, and strategic hooks to maximize click-through rates (CTR) and sales.

Challenges Virtual Assist Faced

Before working with Course Co., Virtual Assist’s ads suffered from:

  • Low engagement & weak conversion rates
  • Messaging that didn’t grab attention or inspire action
  • A lack of professional video production & creative direction
  • Difficulty standing out in a competitive market

To scale their business, Virtual Assist needed scroll-stopping ads that would increase brand awareness and customer acquisition.

How Course Co. Transformed Virtual Assist’s Ad Strategy

Our data-backed, creative-first approach included:

🎥 On-Site Video Production – Professional-grade videos shot on location to ensure authenticity and brand alignment.

🚀 Going for Virality – Implemented trends, social-first storytelling, and rapid scene cuts to capture attention instantly.

🎯 Hook-Driven Messaging – Crafted multiple compelling openers per video to increase audience retention and optimize ad performance.

📊 A/B Testing & Iteration – Tested different variations to identify top-performing creatives and scale them effectively.

Conversion-Optimized Editing – Used fast cuts, motion graphics, and high-energy visuals to enhance engagement and drive action.

Results & Impact

With Course Co.'s expertise, Virtual Assist saw:

📈 48% Increase in CTR – More clicks, stronger engagement, and improved ad effectiveness.
💰 35% Higher Conversion Rate – More leads turning into paying clients.
🎥 Boosted Video Watch Time – Videos retained viewers longer, leading to better brand recall.
📉 Lower CPA (Cost Per Acquisition) – Higher-performing ads resulted in a more cost-effective marketing strategy.

Conclusion

Through strategic ad creation and high-impact video production, Virtual Assist achieved breakthrough marketing success with Course Co.

💡 Want to maximize your ad performance? Course Co. specializes in high-converting video ads designed for engagement and sales.

🚀 Let’s create winning ads together! Visit Course.co to get started.

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When it comes to course creation, there’s no better partner than Course Co. With our trusted resources and expert guidance, you’ll be on the fast track to success.

Let’s build your course together—because your success is our mission! 🚀 You'll be able to:

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Won 2 Awards, 152,383+ Leads — "It truly represented the passion Teachable has for the creators that are saying yes to their passions, big ideas and sharing it with the world."

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Teri Ijeoma

$5M+ Lifetime Sales — "Seamlessly came into my team and helped with messaging and thinking through the story and pain points that my audience have."

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Echo Summer Hill

"We’re converting a 67% close rate! We're clearing $30k in just a few hours of launch!"

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Ricky Rohaidy

"First mini course sale today!!!!!!!!! Thank you both for all your hard work on this project. Looking forward to many more sales!"

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Logan Gross

"Sales are good! We should hit $200K by the end of month, so as soon as we launch this evergreen webinar and start ads I think this thing is really gonna take off!"

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