Run Like Clockwork, a premier business consulting firm, partnered with Course Co. to develop and launch a transformative online course, enabling entrepreneurs to optimize operations and reclaim their time. The collaboration successfully captured their proven methodology into an engaging learning experience, generating $283,500 in sales and 2500+ qualified leads.

The Run Like Clockwork team is a group of dedicated professionals passionate about helping entrepreneurs streamline their businesses and achieve operational efficiency. The team is built on the principles of the Clockwork methodology, which originated from Mike Michalowicz’s bestselling book Clockwork: Design Your Business to Run Itself. Each member of the team brings unique expertise and a commitment to empowering business owners to create scalable systems and reclaim their time.

Mike is the thought leader behind the Clockwork methodology. With years of entrepreneurial experience, he inspires and guides the team in developing tools and systems that help businesses achieve operational independence. Adrienne Dorison is the driving force behind Run Like Clockwork, translating the Clockwork methodology into actionable strategies for clients. She is a master at creating streamlined systems that allow businesses to scale efficiently.

Philosophy

The Run Like Clockwork team embodies the belief that business owners should not be slaves to their work. Their mission is to help entrepreneurs design businesses that thrive independently of the owner's day-to-day involvement, empowering them to focus on growth, creativity, and their personal goals.

Together, the team combines strategic expertise, real-world experience, and an unwavering commitment to helping entrepreneurs create businesses that run seamlessly—like clockwork.

Challenges

Run Like Clockwork needed a course that:

• Translated their unique framework into digestible modules.
• Delivered an engaging, high-quality learning experience.
• Integrated seamlessly with a branded and user-friendly LMS.
• Attracted and retained participants through effective marketing.

Solutions Provided by Course Co.

1. Content Strategy and Framework

• Designed a clear and actionable course curriculum aligned with Run Like Clockwork’s proven methodology.
• Outlined learning objectives and structured modules for maximum impact.

2. Course Material Development

• Developed video lessons, interactive quizzes, downloadable resources, and practical exercises.
• Ensured participants could directly apply clockwork principles to their businesses.

3. Multimedia Production

• Filmed and edited professional, high-quality videos.
• Created visually appealing slides, animations, and branded graphics for a cohesive experience.

4. LMS Integration and Customization

• Seamlessly integrated course materials into a user-friendly LMS.
• Customized the platform with Run Like Clockwork’s branding for an immersive user experience.

5. Quality Assurance and Testing

• Conducted rigorous quality checks and user testing.
• Optimized interactive elements and refined course materials based on participant feedback.

6. Marketing Strategy and Launch Support

• Developed compelling messaging, lead generation strategies, and a high-converting funnel.
• Supported a multi-six-figure product launch with targeted campaigns.

Results

1. $283,500 in Sales
The course launch generated a multi-six-figure revenue, becoming a key income stream for Run Like Clockwork.

2. 2500+ Qualified Leads
Effective marketing and compelling content attracted a large, targeted audience.

3. Increased Global Reach
The course expanded Run Like Clockwork’s impact, helping entrepreneurs worldwide streamline their businesses and reclaim their time.

4. Engaging Learning Experience
Participants praised the course’s multimedia-rich content, practical exercises, and actionable strategies for real-world application.

5. Enhanced Brand Authority
The course positioned Run Like Clockwork as an industry leader, reinforcing their credibility and drawing more clients to their consulting services.

6. Scalable Revenue
The course provided a sustainable, passive income stream and a scalable solution to share their methodology with a broader audience.

Conclusion

Run Like Clockwork’s partnership with Course Co. resulted in a high-performing online course that achieved exceptional sales and lead generation. By leveraging Course Co.’s expertise in instructional design, multimedia production, and marketing, Run Like Clockwork successfully scaled their impact, revenue, and brand authority.

Ready to scale your course like Run Like Clockwork? Partner with Course Co. today!