We help you design, position, and validate your course or program offers so they’re built to sell before you fully launch. Whether you’re creating your first course or mapping out a complete product suite, we guide you through research, pricing strategy, and pre-sale campaigns to ensure your offers resonate with your audience and generate demand.
Offer Creation and Validation





Service Overview
Results For People & Brands Like You
Course Offer Creation & Validation Services
Most course creators think their content is the problem—but more often, it’s the offer. A great offer does the heavy lifting: it communicates the transformation, clarifies the value, and creates urgency to buy.
If your course isn’t selling, it might be because the promise isn’t strong enough. Or the pricing doesn’t reflect the value. Or the package feels too generic. That’s why investing time in offer creation and validation is so important.
Our Offer Creation & Validation Service helps you define what makes your course irresistible—before you build. We help you design your offer stack, choose the right price points, and validate it in real time so you don’t waste time building something no one wants.
You’ll walk away with a course offer that’s priced to profit, aligned to your audience, and ready to convert.
Don’t guess. Validate and sell with confidence.
Why Clients Love Course Co.
"We’re converting a 67% close rate on Echos funnel we launched this morning! Your video is a huge reason! This was just a beta launch & I didn’t have all the usual pieces but used the video & it’s driving it home. She’s clearing $30k in just a few hours of launch To ONLY her Early Bird, it hits the public Monday!"
Echo Summer Hill
"Sales are good! We should hit $200K by the end of month, so as soon as we launch this evergreen webinar and start ads I think this thing is really gonna take off!"
Logan Gross
"This is golden. I had all these pieces in so many places it's hard to find them all. It's a more practical, comprehensive guide — Great to have a complete framework. I can't wait to help sell this"
Rodney D
"Working with Course Co. was a game-changer for our business. Their expertise in course creation helped us generate $64,000 in sales with a program that not only engaged our team but also drove measurable results. The process was seamless, and the final product exceeded all expectations. We're excited to partner with them again!"
Dallin Nead
Explore Featured Work
Frequently Asked Questions
Q: Is this service only for new courses?
A: No! This is ideal for both new course creators and those looking to reposition or repackage an existing offer for better results.
Q: Will you help me write the copy for my offer?
A: Yes—we include messaging and copy for your sales page layout, value stack, and social/email validation posts.
Q: Do you help validate the course with real people?
A: Yes. We provide templates, strategy, and accountability to test your offer with your audience through cold outreach, organic posts, or paid ads.
Q: Can this help with pricing?
A: Absolutely. We create a tiered pricing plan with recommendations for low-ticket, mid-ticket, and high-ticket versions of your offer.
Q: Will I get visuals to use on my sales page?
A: Yes—we design an offer stack visual layout that clearly showcases your course tiers and bonuses for easy plug-and-play on sales pages.

Offer Creation and Validation
Offer Creation & Validation (Standard):
- Standard offer build for 1 offer (usually 1 course)
- Option to include community or coaching as a bonus/upsell
- Market research & positioning
- Offer stack + pricing strategy
- Validation scripts for DMs, email outreach, or live feedback
- Founding-member pre-sale campaign
Offer Creation & Validation (Advanced): $7,000
- Full product suite strategy: Free offers / lead magnets, Low-ticket, Mid-ticket, High-ticket (coaching, mastermind, etc.)
- Funnel flowchart/diagram
- Offer stack + pricing strategy across the full suite
- Alignment across multiple funnels and customer journeys