Customer Retention and Upselling

About this lesson

Retaining customers and increasing their lifetime value is just as important as acquiring new ones. In this lesson, you’ll learn strategies to keep your students engaged and coming back for more. We’ll explore techniques for building strong relationships with your audience, delivering ongoing value, and creating opportunities for upselling additional courses or services.

You’ll also discover how to use tools like feedback surveys, loyalty programs, and exclusive offers to boost retention while designing upsell paths, such as advanced courses, bundles, or one-on-one coaching, to grow your revenue.

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