Validation and Market Demand
About this lesson
In this lesson, you'll learn how to strategically price your online course for maximum profitability. We'll explore different pricing models, comparing the benefits of a one-time payment structure versus a subscription model. You'll gain hands-on experience with our Profit Calculator (course.co/calculator) to determine the best price for your course based on your target audience, business goals, and revenue projections.
Additionally, we'll dive into the art of creating upsells and downsells to boost your average order value (AOV), offering your customers more value while increasing your profits. By the end of this lesson, you'll have the tools and knowledge to confidently price your course for success.
Key Takeaways:
- Understand the pros and cons of various pricing models.
- Use a profit calculator to set an optimal course price.
- Learn to implement upsells and downsells effectively.
This lesson will empower you to maximize the financial potential of your course while ensuring value for your customers.
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