Post-Launch Follow-Up Emails

About this lesson

The work doesn’t stop after launching your course—effective post-launch follow-up emails can maximize sales and build lasting relationships with your students. In this lesson, you’ll learn how to craft engaging follow-up email sequences that nurture leads, convert late adopters, and encourage student feedback.

We’ll cover key email types such as:

  • Thank-you emails to acknowledge new students.
  • Reminder emails for cart closers and missed opportunities.
  • Feedback requests to improve your course.
  • Upsell and cross-sell emails to promote additional offerings.

You’ll also explore strategies for personalizing your emails and adding urgency to drive action.

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